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The Family Business Playbook · Sider Road

The Family Business Playbook · Sider Road

Stop running your family business
on handshakes.

Everything that should be written down — professionally drafted frameworks, designed to be adapted by your local attorney.

  • In practice since 1985
  • Family business 20+ years
  • Published Simon & Schuster
  • Clients EY · PwC · NYU

Path 1 — The Playbook

Nine frameworks. Everything that should be written down.

Professionally drafted starting-point frameworks built from 40+ years of real family business work. Instantly editable in Word and PDF, designed to be finalized with your local attorney.

The complete Playbook — all 9 documents + onboarding call

Includes a 30-minute private call with Jocelyn on where to start and what to prioritize first.

Get the full library
$549
Save $672 · 55% off individual pricing
  • Roles & Decisions

    Family Business Charter

    18 pages · $149

    Who's in charge of what — and what happens when you can't agree.

    Buy now
  • Succession

    Succession Plan Framework

    22 pages + workbook · $179

    What happens to everything you've built — when you can't be there.

    Buy now
  • HR & Employment

    Family Member Employment Agreement

    14 pages · $129

    The contract you wish you'd had before things got complicated.

    Buy now
  • Conflict

    Conflict Resolution Policy

    10 pages · $99

    The rules for when family and business collide — agreed before they need to be used.

    Buy now
  • Strategy

    Mission, Vision & Values Statement

    8 pages + workshop · $99

    Why you're all doing this — written down so everyone remembers.

    Buy now
  • Roles & Decisions New

    Family Council Meeting Pack

    12 pages · 5 documents · $119

    Run family meetings like a business — not like a difficult dinner.

    Buy now
  • HR & Employment

    Compensation & Roles Policy

    11 pages + pay scale template · $119

    What everyone gets paid — and why — so it's never a secret or a surprise.

    Buy now
  • Succession New

    Next-Generation Readiness Assessment

    16 pages · scored workbook · $149

    Is the next generation actually ready — the honest answer, not the hopeful one.

    Buy now
  • Roles & Decisions

    Shareholder & Ownership Agreement

    20 pages · $179

    What happens to the ownership if someone wants out, gets sick, or dies.

    Buy now

Before you buy

Common questions, answered honestly.

Will these documents work in my state?

Yes — they're written as state-agnostic frameworks covering the issues every US family business needs to address. Your local business attorney handles the final state-specific adaptation (community-property rules, at-will employment carve-outs, succession statutes, and similar). Because you arrive with a near-complete draft, this is typically one short attorney review instead of a full drafting engagement — saving thousands in legal fees.

Why do I still need an attorney?

Because state laws change, and only a licensed attorney in your jurisdiction can finalize documents that will hold up legally. The Playbook gets you about 90% of the way there — your attorney isn't billing hours for the boilerplate they'd otherwise draft from scratch, only the state-specific finishing.

What format do I receive, and can I edit it?

You receive instant downloads in both Word (.docx) and PDF. The Word version is fully editable, with built-in editor notes flagging the clauses most likely to need state-specific or family-specific adjustment. Most families complete their first document in under 90 minutes.

  • AI-generated frameworks based on 40+ years of practice
  • Instant download after payment · Word + PDF
  • Attorney review required before use
  • Secure checkout · All sales final

How it works

From nothing written down to fully documented.

  1. Choose your starting point

    One document for the most urgent gap. The full library for a complete foundation. Or a direct engagement when the situation needs more than a framework.

  2. Download and personalise

    Frameworks arrive as editable Word documents with clear instructions built in. Most families complete their first document in under 90 minutes.

  3. Bring it to the family

    The document becomes the agenda for a structured family conversation — without anyone being the one who "started it."

  4. Finalize with your attorney

    Bring the near-complete draft to a local business attorney for final review and adaptation to your state. Arriving pre-drafted typically cuts legal fees significantly.

Path 2 — Work with Jocelyn directly

When you need more than a framework.

Real engagements built entirely around your situation, with the directness that comes from being in this work since 1985. For families where the complexity requires someone in the room.

  • The Strategy Hour

    $450
    One hour · Private session

    One focused hour with Jocelyn. You bring the situation — she brings decades of pattern recognition and zero hesitation about telling you what she actually sees.

    • 60-minute private video or phone session
    • Written summary delivered within 24 hours
    • Priority email support for 7 days
    • One Playbook document of your choice included
    Book a strategy hour
  • The Succession Blueprint

    $12,000
    Full engagement · 4–6 weeks

    For family businesses with an active leadership transition ahead. A complete transition framework — the conversations, the plan, and the handover structure — ready to bring to your attorney for final adaptation.

    • 4 × structured working sessions
    • Full written handover plan
    • Ownership transition framework
    • Next-gen readiness check
    • Shareholder agreement first draft (for attorney review)
    • 60 days follow-up support
    Start this engagement

All engagements begin with a free 20-minute private call. No commitment. · For on-site work see the Family Business Intensive

What clients say

What families say afterward.

  • "Jocelyn approached the delicate situation with a unique perspective and a calm demeanor. She solved the matter with aplomb — and left the family stronger than she found it."
    Samantha Reiss · Family Business Client
  • "I've been working with Jocelyn for almost 20 years. Her ability to understand the issues and implement a roadmap to move forward have been instrumental in achieving success."
    Stuart Brownstein · President, Colin Cowie
  • "We can't thank Jocelyn and her team enough. She worked tirelessly and went over and above every request at every turn."
    Nancy D'Agostino · Co-CEO, D'Agostino's Supermarket

Before checkout

A few quick questions

So your document fits your family business. Takes about a minute — then we'll take you to secure checkout.

Step 1 of 8
Who is completing this?

This shapes how we frame the rest of the questions.

What type of family business is this?

Pick the option that best describes the primary structure.

Which industry are you in?

This helps tailor the document to sector-specific governance and risk factors.

How many generations are currently involved?

Active involvement — working in or governing the business, not just owning a share.

How many family members are actively involved?

Working in, governing, or owning a meaningful stake.

How would you describe your current governance situation?

Honest answers produce better documents. Nobody's judging.

How are major business decisions currently made?

We formalize what's working and add structure where there isn't any.

What are the most pressing issues right now?

These areas will get the most attention.

Select up to 2

Tell us about the business.

Helps contextualize the document. Your details are not stored on this page.

Approximate annual revenue (optional)

Anything specific we should know?

Optional. The more specific you are, the more tailored the document. Add as much or as little as you like.

Your preview is ready.

Built around your answers. The first pages are open — everything else unlocks the moment you purchase.

The remaining pages are locked — the complete document unlocks instantly at checkout.

Not legal advice · Attorney review required

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